Boost your creative output. And your bottom line.

Backlight replaces broken media workflows with simple, AI-powered products designed to make your teams faster and your business stronger.

Ambitious teams need ambitious tools

Backlight’s products are purpose-built for the most demanding media operations in the world. We stay ahead so you stay ahead, and know exactly what it takes to make impactful content at scale.

Organize

Streamline your video production workflow with organized files, connected storage systems, smart metadata, and efficient media management — all leading to faster edits and timely delivery.

Collaborate

Empower global teams to access, share, and review media assets, regardless of location. Now there’s a single place for version control, detailed feedback, proxy workflows, and secure permissions.

Create

Flexible project plans and intuitive review tools enable clear, frame-accurate feedback — all designed to adapt to your creative processes without slowing you down.

Distribute

Produce clips and reels from any source and distribute them to any destination in any format, at speed and at scale. We make it easy to get key moments in front of audiences in near-live time.

Monetize

Turn audience growth into revenue with live streams, linear channels, and OTT tools that let you produce and repurpose content with intelligent ad placements and brand activation opportunities.

Built with care.

Backlight powers your entire media operation with a suite of focused tools for making content fast, functional, and profitable.

Asset management, collaboration, and live review for media that drives results

Iconik is a cloud-native media asset management and collaboration platform that connects to any storage, making it easy to organize, review, and share your assets at scale.
Built for
 
Marketers | Asset Managers | Producers | CTOs

Instant live content delivery to any audience on any platform

Wildmoka is a cloud platform that helps broadcasters, sports media teams, and brands quickly clip, edit, and share content across all digital and social channels at speed and scale.
Built for
 
Broadcasters | Event Teams | Sports Organisations | Publishers

Ready to improve your workflow?